Optawise - Search Engine Optimization | Web Development » Search Engine Optimization

Social Media Marketing vs Search Engine Marketing

admin — Fri, 19 Mar 2010 23:06:48 +0000

Can Social Media Marketing be the new marketing method online? Since Search engine marketing and social media are sometimes seen as competing marketing methods online this is a fair question to ask. With a well rounded comprehensive digital marketing plan, social media complements and helps support search engine marketing.

The more you delve into internet marketing, the more apparent the cross-over becomes but also the opportunities for one activity to reinforce the other, creating a value that is greater than the sum of its parts. Far from being at war, SEO and social media marketing are a match made in heaven

How to Price an SEO Campaign

admin — Thu, 18 Mar 2010 17:18:02 +0000

Search Engine Marketing has a core of tasks that show Google your site is both relative and popular, and will give a Google searcher a good experience. Below are items Optawise considers when proposing and SEO Campaign:

Keyword Research & Recommendations (what keywords will pull in qualified traffic, how many searches do these terms/phrases get, how should keywords be used in the site to attract search traffic)

Competitive Analysis (who’s currently chasing traffic for their terms or targeting the audience they want, what are these sites doing right or wrong)

Link Acquisition Suggestions (a list of some great places to start requesting/buying/building links and ongoing strategies for a link campaign)

SEO & Keyword Targeting (Figuring out where and how to use relevant keywords to draw in search traffic, optimizing pages for search engines, etc.)

I would love to discuss your companies particular goals over the phone.

Does Your Website Need SEO?

admin — Sun, 31 May 2009 14:43:09 +0000

This is becoming an important question companies are starting to ask themselves as the internet world continues to grow. Everyday 1,000′s of people find a new reason to be on the internet. Emailing is becoming a necessity; people are starting to look for online shopping alternatives as gas prices continue to rise. Plus you can’t help it, the internet is on everything everywhere. Every web site should consider professional SEO services . According to Google, 1.8 billion people search for something on their search engine every month. While Google is the largest search engine, its traffic rank still ranks behind Yahoo and MSN, meaning having prime placement throughout ALL of these search engines/websites can be promising to your business. Here are 3 reasons why you should consider SEO consulting services.professional seo specialist chart image

Branding to new visitors that have never heard of your company
You’re not on the 1st 3 pages for your product or service you offer
Your website isn’t search engine friendly or indexed in the engines

Search Engine Optimization

admin — Wed, 30 Apr 2008 00:00:00 +0000

Optawise is Los Angeles’s premium SEO (Search Engine Optimization) firm; we’ve achieved over 1,000 Keywords ranked on page 1 of Google and Counting. The proof is in the pudding.

SEO or Search Engine Optimization is a complex process of getting your website to rank on search engines (Google, Yahoo!, and MSN) “Organically” for desired keyword phrases. Google needs to believe your site is the most relevant, trusted, and authoritative site in order to be ranked on PAGE 1.

SEO requires an INTERGRATED execution of proven processes and technology in order to truly have long lasting natural results. From great Content, Optimized ON SITE web development, effective relevant linking, current industry knowledge implementation and a PROVEN process to achieve TRUE SEO results.